Details
STEPHEN SHORE (B. 1947)
Greetings from Amarillo, "Tall in Texas", 1971
ten postcards
each with photographer's 'pub. by S. Shore - T. Wagner' credit and title in typeset (verso)
each image: 312 x 512 in. (8.9 x 14 cm)
Provenance
Acquired directly from the artist by the present owner.
Literature
Quentin Bajac, Stephen Shore, Museum of Modern Art, New York, 2017, pp. 20-21.
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Lot Essay


The plates are as follows:
1. American National Bank Building, 7th & Tyler, 1971
2. St. Anthony's Hospital, 735 N. Polk, 1971
3. Capitol Hotel, 401 S. Pierce, 1971
4. Fenley's Cafe, 322 W. 3rd, 1971
5. Double Dip, 1323 S. Polk, 1971
6. Polk Street, 1971
7. Civic Center, 3rd & Buchanan, 1971
8. Doug's Bar B Q No.1, 3313 S. Georgia, 1971
9. Potter County Courthouse, Betw. 5th & 6th on Taylor, 1971
10. Feferman's Army Navy Store, 201 E. 4th, 1971

During one of his many cross-country road trips in the early 1970s, Stephen Shore became fascinated with postcards. Similar to his own artistic style, postcards often convey cultural information in a direct, unglamorous way yet still possess a nostalgic quality. Thus, he decided to make his own series of postcards titled “Tall in Texas” of small southern town Amarillo. Shore captured both the town’s obvious landmarks – the main street and the civic center, among others – as well as the town’s hidden gems like Doug’s Barbecue and the Double Dip, two restaurants he claimed were very popular among the locals.

After selecting ten highlights to print as postcards, Shore made what he described as a miscalculation: “I thought that what the New York art world wanted was postcards of Amarillo, Texas. I had thousands of cards printed, and sold none” (Shore as quoted by MoMA, 2017). As a result, he spent the next few years dispersing his postcards in different postcard racks as he continued to travel across the country. The present lot includes all ten postcards from this original series arranged in a charming composition, quintessential to Shore’s witty and unflinching point of view.

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