Christie’s, Mark Seliger Studio, and RAD (Red Carpet Advocacy) are thrilled to announce a new joint fundraising and advocacy campaign, RADArt4Aid, a dedicated global auction to benefit multiple COVID-19 relief organizations. Award-winning American photographer Mark Seliger, known for iconic portraits of politicians, musicians, actors and celebrities featured on the covers of Rolling Stone and Vanity Fair, is kindly contributing limited-edition prints from his own archives to raise as much money as possible for charity during these unprecedented times. RAD is producing the campaign and driving advocacy for the benefitting charities, which include The American Red Cross, America's Food Fund, the National Association of Free & Charitable Clinics, New York Cares, The Prince's Trust, World Central Kitchen, UN Women, One Family LA, Direct Relief, Meals on Wheels, Community Food Bank of New Jersey, Get Us PPE, Good+ Foundation, Hidden Heroes, The Let Love Rule Foundation, Middle Way House, Broadway Cares/Equity Fights AIDS' COVID-19 Emergency Assistance Fund, Support + Feed, and Pieta.
The auction will feature 26 of Seliger’s most-celebrated portraits including: Jennifer Aniston, Mikhail Baryshnikov, Johnny Cash, Kurt Cobain, Laura Dern, Leonardo DiCaprio, Snoop Dogg, Dr. Dre, Billie Eilish, Jerry Garcia, Tom Hanks, John Lee Hooker, Nicole Kidman, Lenny Kravitz, Kendrick Lamar, Jennifer Lopez, Julia Louis-Dreyfus, Courtney Love, Lin-Manuel Miranda, Willie Nelson, Barack Obama, Brad Pitt, Keith Richards, Amy Schumer, Jerry Seinfeld, Bruce Springsteen, U2, Oprah Winfrey, and Reese Witherspoon. 100% of the proceeds of sale from each portrait will be donated to the subject’s charity of choice.