Details
CIRCA: 1960s
MOVEMENT NO: 731'361
CASE NO: 2'625'781
CASE MATERIAL: Yellow gold
CASE DIAMETER: 35 mm.
DIAL: Black, with "pointed" hours outer track
MOVEMENT: Manual
BOX: No
PAPERS: No
REMARK: Approx. 20 examples manufactured, produced for General Motors Executives
Brought to you by
Remi GuilleminHead of Watches, Europe and Americas
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Lot Essay

Reference 1578 was launched in 1943 and produced until the mid 1960s. Nicknamed 'Spider Lugs' for its angular and luxe styled lugs, the watch came in an assortment of dial configurations over the 20 plus years of manufacturing. The present lot designated reference 1578GM is only one of approximately 20 examples featuring a black dial which was created for the General Motors Company to gift to their important executives. Furthermore, the present watch features a different design in the outer track with triangular "pointed" hour hashes, making it a possibly unique variation of this already rare and coveted reference.

General Motor Company
Based in Detroit, Michigan, GMC is a large worldwide business with staff in the thousands over 6 continents. From electric cars to heavy-duty full-size trucks, General Motors provides a range of vehicles including big name brands such as Chevrolet, Buick, and Cadillac. Since their beginnings in the late 19th century, they have grown to become the most widely recognized motor distributor in the world.

The present watch belonged to Mr. C.F. Kirkland. The caseback of the watch reads:

GMC-GMOO, C.F. KIRKLAND, 1940-1965
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Condition report

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