The Mooncraft Monster: Apollo 11 is a truly extraordinary timepiece from Shinola, headquartered in Detroit, Michigan. Bearing the unique serial number 000/000, this watch pays homage to the iconic launch sequence of the Apollo space craft program. Like the countdown to lift off, the Mooncraft Monster represents a moment when time itself seems to stand still, positioned on the brink of historic achievement. This special edition is not only a tribute to the pioneering spirit of the Apollo 11 mission, but also a celebration of craftsmanship and innovation that boldly embraces the unknown.

Signature Shinola Monster details are taken to the next level of elevation with a titanium case body, blue aluminum bezel insert, and three-link titanium bracelet with a deploy buckle. Blue, cream and red details and finishing are inspired by the Apollo missions, including a mission number and date on the matte velvet sea blue dial. The exhibition case back window features a red gasket that surrounds the manual-wind chronograph movement inside.

The Brian LaViolette Scholarship Foundation would like to thank Shinola Detroit for their generous donation

The Brian LaViolette Scholarship Foundation:
Through great loss has come inspiration. At just 15 years old, Brian LaViolette’s life was claimed in a swimming accident, and on the day of his funeral, his family kept a promise to honor his name and memory by helping others. Founded in 1992, the Brian LaViolette Scholarship Foundation awards deserving college-bound students with scholarships to further their lives and education. Since then, the foundation is proud to have presented 1,160 scholarships to deserving individuals across the globe.